Inspiration can strike in the most unexpected places.
To prove that Canada Media Fund understands and supports the creative process, we created a video that would position CMF as a team member who backs creators on their journeys of discovery.
Ideas can spark anywhere.
Finding inspiration is unpredictable, spontaneous, and precious.
Bringing ideas to life takes teamwork.
Keep finding those sparks and CMF will be there to support you.
CMF. Sparking creativity from coast to coast.
Client: Canada Media Fund
Agency: 123 West
Art Director: John Larigakis
Writer: Laura Black
Production: Flipp78
Editor: Eric Mosher